Leverhulme was involved with freemasonry and by 1902 was first initiate to a lodge bearing his name, William Hesketh Lever Lodge No. 2916. He saw freemasonry as a tool to reinforce the hierarchy within Lever Brothers.
It's just that I don't want to be somebody's crush. If somebody likes me, I want them to like the real me, not what they think I am. And I don't want them to carry it around inside. I want them to show me, so I can feel it too. "